What makes a marketing campaign actually stand out? In a world of scrollable sameness, we asked thousands of Brits and Americans which campaigns really caught their eye and why.

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Discover the latest updates on the OnePulse platform.

From what sparks spending to what’s missing in current campaigns, this blog unpacks the insights marketers need to shape Easter campaigns that resonate. Whether you’re planning promos, packaging, or messaging, now’s the time to move beyond the bunny.

Traditional market research methods have long been a bottleneck for business innovation. Learn how AI and micro-surveys can transform market research for you.

☘️ St. Paddy’s, Shamrock Shakes, and Mummy Pig’s big news. See what Brits are saying.

🐣 Peeps Sweet Marshmallow Milk, Duo the Owl’s dramatic “death,” and the wildest egg experiment yet. See how consumers are reacting.

From Shamrock Shakes to Coca-Cola’s dairy debut, we dive into the latest marketing campaigns from the United Kingdom and United States.

Keeping up with cultural moments can be tricky, but Ancestry’s consumer insights team stays ahead with OnePulse.

See how consumers are reacting to this year’s Super Bowl commercials.